EINSTEIN BROS. BAGELS NOW OPEN AT MIAMICENTRAL

National bagel retail company strengthens significant transformation in Downtown Miami

Miami, FL – August 17, 2018 Downtown Miami’s new hub for all things transportation, leisure and business, is excited to announce the addition of Einstein Bros.® Bagels to its lifestyle retail promenade. Located on the ground floor of 3 MiamiCentral, the new 1,800 square foot bagelry features the latest store advancements and finishes, full catering capabilities and a robust menu including a variety of fresh-baked bagels, signature double-whipped shmears, gourmet bagel sandwiches, coffee, espresso, sweets and snacks with gluten-free, vegetarian and vegan options.

The new location is a collaboration between celebrated Miami Heat Captain and community leader, Udonis Haslem, and managing partner, Ramona D. Hall, through their company, JFC Miami, a dynamic South Florida food and beverage operator.

“MiamiCentral and Brightline are helping transform South Florida, and JFC Miami is excited to be a part of the movement,” says Haslem.  “Einstein Bros. Bagels is making a positive impact not only by providing jobs to those in need, but also by adding a new dining venue to the area for both locals and visitors to experience.”

JFC Miami continues to collaborate with CareerSource South Florida to create jobs for unemployed job seekers, as well as young adults from low income families; providing them an opportunity to enhance their work-readiness skills while earning an income. The opening of this location has brought more than 30 new jobs to the area, totaling nearly 100 jobs created since the inception of JFC Miami’s first fast-casual concept.

“Our collaboration with CareerSource South Florida, in addition to our banking partnership with Florida Community Bank, has been instrumental to the success of JFC Miami,” says Hall. “We are ecstatic to open at MiamiCentral and offer Historic Overtown and Downtown Miami new, delicious options for breakfast, lunch and catering.”

The introduction of Einstein Bros. Bagels brings a new food destination to a daytime population of more than 250,000 people in Downtown Miami, including those who work in 3 MiamiCentral, the new office tower directly above the bagelry. Joe & The Juice also recently opened at MiamiCentral’s Brightline Station, adding more food options than ever before to the area.

MiamiCentral, spans across six Downtown Miami city blocks and serves as the southern terminus for Brightline and a centric stop for Metromover, Metrorail and future Tri-Rail service.

“We are thrilled to partner with JFC Miami, a Miami-grown, reputable operator of big brand names,” said Tad Templeton, vice president of retail leasing for FECI. “Einstein Bros. Bagels is a fantastic addition to MiamiCentral and a great option for guests and locals.”

To celebrate their opening, Einstein Bros. Bagels is offering Brightline riders 10 percent off their purchase now through December 31, 2018. Einstein Bros. Bagels is open from 6 a.m. to 6 p.m., Monday – Friday and 6 a.m. to 4 p.m., Saturday – Sunday at 3 MiamiCentral, 155 NW 6th Street, Miami, FL 33136. For more information on MiamiCentral, please visit MiamiCentral.com.

About MiamiCentral

MiamiCentral is the new hub for all things transportation, leisure and business. The transformational, transit-oriented development spans six Downtown Miami city blocks and features Brightline’s Miami Station, in addition to connectivity to Metromover, Metrorail and future Tri-Rail service. At MiamiCentral, retail and dining venues, including a food hall experience, make-up an expansive promenade surrounding two residential towers with over 800 apartments collectively known as Park-Line MiamiCentral. The monumental development, by Florida East Coast Industries, has introduced its first office tower, 3 MiamiCentral, reimagining Miami’s Central Business District. Underway and opening in phases, MiamiCentral offers a first-of-its-kind lifestyle destination for transit, dining, entertainment, living and business.

About JFC Miami

JFC Management Holdings, LLC (“JFC Miami”) is a dynamic food and beverage operator headquartered in Miami, Florida. JFC Miami operates Starbucks and Einstein Bros. Bagels license stores in South Florida. As a licensee, the company strives to maintain strong and solid relationships with the communities where they do business. JFC Miami is comprised of celebrated American basketball player and partner, Udonis Haslem, and Managing Partner, Ramona D. Hall. In partnership with CareerSource South Florida, JFC Miami seeks to provide employment opportunities and enhance work-readiness skills for unemployed job seekers, as well as young adults from low income families. For more information, please visit www.jfcmiami.com.